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A program that focuses on the theories and methods for managing the media image of a business, organization, or individual and the communication process with stakeholders, constituencies, audiences, and the general public; and that prepares individuals to function as public relations assistants, technicians, and managers. Includes instruction in public relations theory; related principles of advertising, marketing, and journalism; message/image design; image management; special event management; media relations; community relations; public affairs; and internal communications.

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| A major in Public Relations/Image Management is highly relevant for the following careers. National averages for wages in each career is provided. |
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Top 50
U.S.
Colleges with the
most degrees awarded
of Public Relations/Image Management among the 2006-2007
graduating class.
|  | University of Texas at Austin Austin, TX | 179 (2.1%) |  |  |
|  | University of Florida Gainesville, FL | 152 (1.8%) |  |  |
|  | University of Alabama Tuscaloosa, AL | 139 (4.4%) |  |  |
|  | University of South Carolina-Columbia Columbia, SC | 138 (3.7%) |  |  |
|  | University of Houston Houston, TX | 132 (2.7%) |  |  |
|  | Texas Tech University Lubbock, TX | 122 (2.6%) |  |  |
|  | University of Georgia Athens, GA | 97 (1.6%) |  |  |
|  | Texas State University-San Marcos San Marcos, TX | 93 (2.0%) |  |  |
|  | Quinnipiac University Hamden, CT | 90 (6.9%) |  |  |
|  | Central Michigan University Mount Pleasant, MI | 87 (2.5%) |  |  |
* The number of bachelor's degrees awarded among the 2006-2007 graduating class.
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