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A program that focuses on the creation, execution, transmission, and evaluation of commercial messages in various media intended to promote and sell products, services, and brands; and that prepares individuals to function as advertising assistants, technicians, and managers. Includes instruction in advertising theory, marketing strategy, advertising design and production methods, campaign methods and techniques, media management, related principles of business management, and applicable technical and equipment skills.

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| A major in Advertising is highly relevant for the following careers. National averages for wages in each career is provided. |
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Top 50
U.S.
Colleges with the
most degrees awarded
of Advertising among the 2006-2007
graduating class.
|  | Michigan State University East Lansing, MI | 321 (4.0%) |  |  |
|  | University of Texas at Austin Austin, TX | 271 (3.2%) |  |  |
|  | Pennsylvania State University-Main Campus University Park, PA | 269 (2.8%) |  |  |
|  | University of Florida Gainesville, FL | 176 (2.1%) |  |  |
|  | University of Illinois at Urbana-Champaign Champaign, IL | 149 (2.1%) |  |  |
|  | Fashion Institute of Technology New York, NY | 146 (13.6%) |  |  |
|  | University of Kentucky Lexington, KY | 126 (3.5%) |  |  |
|  | Grand Valley State University Allendale, MI | 123 (3.6%) |  |  |
|  | University of Georgia Athens, GA | 122 (2.0%) |  |  |
|  | University of Oklahoma Norman Campus Norman, OK | 122 (3.1%) |  |  |
* The number of bachelor's degrees awarded among the 2006-2007 graduating class.
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